Ads that learn from real bookings
Most practices tell Google that someone filled in a form. Hello Diary tells Google, Meta and Microsoft that someone booked, and what it was worth, so their bidding chases patients who turn up.
This week
Diary 92% full- Booked online38
- From Google Ads17
- Won back by follow-up6
- Gaps filled9
Example figures
Bookings as the conversion
Every booking is sent back to the ad that brought it, with its value. Smart bidding then finds more people like the ones who booked.
Attended visits too
When the patient attends, the value is updated, so campaigns that bring no-shows stop looking good.
Google, Meta and Microsoft
One tracking pipeline feeds all three, consent-aware and server-side, so ad blockers and cookie loss do not hide your results.
Cost per booking, per campaign
See exactly what each booking cost, by campaign and treatment, without a spreadsheet.
Every pound of ad spend is judged by the bookings it brings.
More from Hello Diary
- Online booking and paymentsA booking page on your own domain that writes straight into Dentally, with deposits by Stripe.
- Unfinished-booking follow-upWhen someone starts booking and stops, a friendly message brings them back to the exact time they were looking at.
- Gap fillingHello Diary spots empty time in the next fortnight and fills it from your waitlist, recalls and lapsed patients.
Let's fill your diary
Try Hello Diary free for 30 days on your own Dentally diary, or book a 20-minute call with the people who built it.